Posts by Julie Mitchell-Mehta:
What's The Difference Between Digital Marketing And Inbound Marketing?
Marketing is one of those industries that's packed full of jargon and buzzwords. Not least of which...
What Is The Purpose Of Your Website?
Are you worried about your website? Do you think it's not performing? Before you say that it isn't...
Why Is SEO Misunderstood?
Studies show that approximately 51% of marketers struggle to keep up with changes in SEO (source: ...
The Benefits Of Inbound Marketing & How To Make The Most Of Them
When you introduce Inbound Marketing into your business, you will gradually start to see an...
Your Target Audience Is Not Everybody
If I had a pound for every time a business owner has told me that they are targeting "everyone",...
What Is A Lead Generation Website?
We talk a lot about lead generation websites, so in this video, Julie explains exactly what a lead...
Why Your Customer Journey Matters In Inbound Marketing
Customer Journey Mapping is used in marketing and customer service to identify how a person...
Making Twitter Work: How To Use Twitter For Business
Twitter has been around since 2006, and so you would be forgiven for thinking that most businesses...
The SEO Secret Ingredient
SEO has always had an air of mystery about it. It goes back to the early days when it was possible...
How to Write Next Year's Marketing Plan
With the New Year looming, it is a very good time to take stock and start planning your work and...
What To Do If Your Website is No Longer Getting Traffic & Leads
Updated in October 2022
According to the HubSpot State of Inbound Marketing Report 2022, one of the...
Social Media Metrics - What to Measure
While we all know that social media is a vital part of your content marketing tool kit, it can be...